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Christina Williams

“I suppose you can’t call something ‘overdelivering’ when you do it all the time. I guess I’ll try to come up with another word for what I do.”

Christina Williams - Director of Procurement
Christina Williams
Director of Procurement
Christina [dot] Williams [at] brandcool [dot] com

Christina keeps Brand Cool going, from meeting basic needs (a roof over our heads, chair mats under our feet) to managing all outside vendor relationships and playing a leadership role in developing our government business opportunities. An effortless multi-tasker, Christina thinks strategically, negotiates fiercely and applies her eagle eye to every detail she touches. She has seen and done just about everything in her 20-plus years in the agency business, serving local accounts as well as major national clients like Kodak, Bausch & Lomb and Benjamin Moore.

Moving quickly isn’t just a professional obligation for Christina. It’s a way of life. In addition to being devoted wife and mother, Christina is a hardcore motorcyclist. She’s taken her Ducati Monster just about everywhere in the contiguous United States (the hilly back roads of North Carolina are a favorite spot), and frequently tours the majestic seascapes of Charlevoix region of Northern Canada with her husband. On her bike or in the office, Christina follows the same basic wisdom: think fast, stay vigilant and keep the machine running perfectly.